Water Based Moisturizers Market Overview:
Water Based Moisturizers Market size is estimated to reach $6.6 billion by 2030, growing at a CAGR of 4.7% during the forecast period 2023-2030. Increasing demand for Water Based Moisturizers for their anti-aging and light weight properties for avoiding many skin related diseases are propelling the Water Based Moisturizers Market growth.
Additionally, the significant investments made in new eco-friendly product innovations by the government and private industries creates substantial growth opportunities for the Water Based Moisturizers Market. Simultaneously, the changing lifestyle of the consumers preferring water based moisturizers as they are oil free and prevent various skin diseases are some of the major Water Based Moisturizers Market opportunities. These factors positively influence the Moisturizers industry outlook during the forecast period.
Market Snapshot:
Water Based Moisturizers Market - Report Coverage:
The “Water Based Moisturizers Market Report - Forecast (2023-2030)” by IndustryARC, covers an in-depth analysis of the following segments in the Water Based Moisturizers Market.
Attribute | Segment |
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By Form | |
By Application | |
By Packaging Type | Glass Bottles Tubes Pump Bottles Others
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By End Users | |
By Distribution Channel | |
By Geography | North America (U.S., Canada and Mexico) Europe (Germany, France, UK, Italy, Spain, Russia and Rest of Europe), Asia-Pacific (China, Japan, South Korea, India, Australia & New Zealand and Rest of Asia-Pacific), South America (Brazil, Argentina, Chile, Colombia and Rest of South America) Rest of the World (Middle East and Africa).
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COVID-19 / Ukraine Crisis - Impact Analysis:
COVID-19 has created a panic situation among consumers with temporary closures of retail stores in an attempt to limit the impact of the virus. This has led to panic purchasing among the consumers resulted in creating immense pressure across supermarkets & hypermarkets and convenience stores as they are running out of stock. As a ripple effect, skincare products such as hand creams and moisturizers are also expected to witness a greater demand due to frequent hand washing.
During the Ukraine Russia war consumers prioritized their basic needs, safety, and essential items over discretionary purchases like skincare products. The uncertainty and hardships brought about by war caused a shift in consumer priorities away from cosmetic and skincare products, impacting the demand for water-based moisturizers.
Key Takeaways:
Europe is the fastest growing region
Geographically, Europe is analyzed to grow with the highest CAGR of 5.3% during the forecast period 2023-2030. Furthermore, a large number of developed economies can be found in Europe, and these countries are home to significant manufacturers who consistently invest in the introduction of novel and ground-breaking products. For instance, in 2021 Augustinus Bader, a U.K.-based manufacturer and supplier of skincare and personal care products launched moisturizing cream providing hydrating, conditioning, and stress-reducing benefits to the applied skin.
Glass Bottles to register largest share in 2022
The Glass Bottles segment held the largest market share of 53.7% in 2022. Glass, which has chemically inert qualities and is one of the oldest packing materials, is nonporous, impermeable, and does not deteriorate, thus making them ideal for water-based moisturizers. Glass is frequently used in the packaging of cosmetics for this reason, among others. Also, because glass can be recycled endlessly with no amount loss, it is a highly sustainable product. Thus, the focus of sustainability in personal care market is set to drive market growth.
Consumers preferring Anti-aging and lightweight moisturizers driving the market growth
Consumer preference towards anti-aging and light weight moisturizers are some of the major Water Based Moisturizers Market trends in the industry which will create growth opportunities for the market during the forecast period. Anti-aging remedies are fast absorbing, lightweight and feel great on the skin. This is driving their demand in an ever image conscious world. In August 2022 Sand & Sky, an Australian natural skincare brand, launched Sand&Sky Glow Berries Intense glow moisturizer. According to the company, the new product line containing vitamin C will address aging-related skin problems. This strategic move illustrates the rising anti-aging cream demand in the market.
Dermatologist and Skincare Professional Recommendations driving the market
Dermatologists and skincare professionals often recommend water-based moisturizers for individuals with sensitive or problematic skin. Their gentle and non-irritating nature contributes to their popularity, thus driving the market growth. La Roche-Posay is a New York-based brand remains one of the most dermatologist-recommended brands out there due to their mild formulas and special attention to skin conditions such as eczema, dryness, and acne.
Lack of awareness about the benefits of moisturizer hamper the market growth
Many consumers may not be fully aware of the benefits and properties of water-based moisturizers. A lack of understanding or education about these products can result in limited demand and slower market growth. Brands need to invest in consumer education and awareness campaigns to highlight the advantages and effectiveness of water-based moisturizers.
Water Based Moisturizers Market Share (%) By Region, 2022
Key Market Players:
Product/Service launches, approvals, patents and events, acquisitions, partnerships and collaborations are key strategies adopted by players in the Water Based Moisturizer Market. The top 10 companies in this industry are listed below:
- Johnson & Johnson Consumer Inc. (Neutrogena)
- Amorepacific Corporation (Laneige Water Bank, INNISFREE)
- The Procter& Gamble Company. (Olay)
- SATURDAY SKIN
- Unilever plc (Tatcha)
- LVMH Moët Hennessy – Louis Vuitton (Fresh)
- L'Oreal India Pvt. Ltd. (Revitalift)
- Palmer and co Ltd. (Coconut Oil Formula)
- Bioderma Laboratories (Sébium Hydra)
- BARBARA STURM MOLECULAR COSMETICS (Dr. BARBARA STURM)
Scope of the Report:
Report Metric | Details |
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Base Year Considered | 2022 |
Forecast Period | 2023–2030 |
CAGR | 4.7% |
Market Size in 2030 | $6.6 billion |
Segments Covered | By Form, By Application, By Packaging Type, By End Users, By Distribution Channel, By Geography |
Geographies Covered | North America (U.S., Canada and Mexico), Europe (Germany, France, UK, Italy, Spain, Russia and Rest of Europe), Asia-Pacific (China, Japan, South Korea, India, Australia, New Zealand and Rest of Asia-Pacific), South America (Brazil, Argentina, Chile, Colombia and Rest of South America), Rest of the World (Middle East and Africa). |
Key Market Players | Johnson & Johnson Consumer Inc. Amorepacific Corporation The Procter& Gamble Company. SATURDAY SKIN Hindustan Unilever Limited LVMH Moët Hennessy – Louis Vuitton L'Oreal India Pvt. Ltd. Palmer and co Ltd. Bioderma Laboratories BARBARA STURM MOLECULAR COSMETICS
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