U.S. Protein Supplements Market - Forecast(2024 - 2030)

Report Code: FBR 73793 Report Format: PDF + Excel

U.S. Protein Supplements Market Overview

U.S. Protein Supplements Market size was estimated at $4.1 billion in 2020, projected to grow at a CAGR of 6.7% during the forecast period 2021-2026. The increased proclivity of younger generations, particularly millennials, for balanced meals, high-protein diets and healthy consumption are the main factors driving the U.S. Protein Supplement Industry's rise. Proteins circulate in the bloodstream to assist the body in maintaining fluid equilibrium. Serum Albumin is a kind of protein produced by the liver. It's one among the most plentiful proteins in the body. Amino acid supplements and protein powders have various effects. Protein powders increase overall protein intake while also providing calories, allowing to develop muscle and fill in nutritional deficiencies. Amino acids work on a number of different aspects of metabolism. One amino acid may have an effect on brain chemistry, while another helps muscles function better. Protein is an important micronutrient that helps build muscle, makes enzymes & hormones and repairs tissue. Millennials are far more health-conscious and knowledgeable than previous generations, which has resulted in a huge increase in high-protein diets and nutritional dietary supplement usage. In 2019, over 39% of millennials in the United States consumed protein-based products for the aim of muscle bulking, according to CRN (Council for Responsible Nutrition) estimates. DHA, or docosahexaenoic acid, is an omega-3 fatty acid. DHA is abundant in fatty fish such as salmon and anchovies, just like the omega-3 lipid eicosapentaenoic acid (EPA). As the body can only produce a tiny quantity of DHA from other fatty acids, it is needs to be incorporated in to diet or in the form of a protein supplement. The demand for protein supplements containing docosahexaenoic acid is increasing, which is fueling the growth of the protein supplement industry. As a result, demand for protein supplements is expected to rise in the coming years.

U.S. Protein Supplements Market  Report Coverage

The report: “U.S. Protein Supplements Market Forecast (2021-2026)”, by Industry ARC, covers an in-depth analysis of the following segments of the U.S. Protein Supplements Market. 
By Product: Protein Powder, Protein Bar, Protein Drinks, and others
By Source: Animal Based (Casein, Whey, Fish, Egg, and Others), Plant Based (Spirulina, Soy, Hem, Pumpkin, Pea, Rice, and Others)
By Raw material: Whey, Soy, Casein, Pea, and Others
By Application: Functional Food, Sports Nutrition
By Distribution Channel: Supermarkets, Hypermarkets, Ecommerce websites

Key Takeaways

  • Protein supplements are prominent among gym goers and fitness enthusiasts since they help with muscle building, metabolism, energy levels, heart health, and weight control, among other things.
  • increased engagement in sports and fitness activities in U.S. has resulted from rising consumer awareness and a desire to live active and healthy lifestyles, increasing demand for protein supplements.
  • According to a survey published in the Nutrition Business Journal, during the early days of the pandemic, almost 36% of consumers boosted their protein powder use.
  • In the next years, innovative products such as proteins containing a wide variety of amino acids and aimed at specific activities such as energy balance, weight loss, and muscle regeneration are expected to drive market growth.

U.S. Protein Supplements Market: Market Share (%) by Source, 2020

 
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U.S. Protein Supplements Market Segment Analysis – By Raw Material

Based on Raw material, U.S. Protein Supplements Market is segmented into Whey, Soy, Casein, Pea, and Others. Whey Segment is accounted for the largest revenue market share in 2020 owing to its excellent properties, which included a high rate of absorption by muscles and tissues, the capacity to stimulate fat loss, lean muscle development, a healthy metabolism, and cardiovascular support. Whey protein is a high-biological-value milk protein that comes with or without immunoglobulins. When milk is curdled and filtered for cheese or casein manufacturing, whey is the byproduct. Lactalbumin, lactoglobulin, serum albumin, immunoglobulins, and protease-peptones are among the chemicals found in whey products. It comes in a variety of forms, such as concentrates, isolates, and hydrolysates. It performs a variety of tasks, including maintaining and increasing muscle growth as well as recovering after strenuous activity. Soy Segment is expected to expand at the fastest CAGR of 7.1 percent from 2021 to 2026 growing popularity of these goods. This is mostly owing to its low cost and growing popularity in functional meals. It also includes all nine essential amino acids, making it a complete nutritional supplement. Soy proteins come from soybeans, which are one of the few plant sources that provide a full nutritional package, including all necessary amino acids. These items come in a variety of forms, including isolates and concentrates. The former is gaining popularity as a vegetarian source of the nutrient; they are high in glutamine, arginine, and BCAAs, all of which help with muscle repair and absorption. Soy products are also utilized to boost immune function, improve bone health, and prevent Cardiovascular Diseases (CVDs) and some malignancies.

U.S. Protein Supplements Market Segment Analysis – By Source

Based on Source, U.S. Protein Supplements Market is segmented into Animal Based and Plant Based. Animal Based Segment is accounted for the largest revenue market share in 2020. Egg, whey, chicken, casein, and beef, as well as other animal and dairy proteins, fall into this category. Animal-based products are referred to be complete proteins since they include all of the essential amino acids. Milk and eggs are the most often consumed animal products. It also includes a variety of minerals, including vitamin B12, vitamin D, Docosahexaenoic Acid (DHA), heme-iron, and zinc, making it the most complete source. Whey concentrates, isolates, and hydrolysates all have an excellent amino acid profile and are easily digestible. Because hydrolyzed whey proteins are more costly than regular whey proteins, some producers only utilize a minimal proportion in their products. Whey protein is prominent among bodybuilders and athletes because of its ability to aid muscle building and overall body growth. Whey protein powders are also recognized for being one of the highest-quality and healthiest forms of protein, as well as being simple to digest and absorb. Plant Based Segment is predicted to grow with the fastest CAGR of 7.4% in the forecast period 2021-2026 as a result of the growing popularity of these items These products contain soy, peas, hemp, wheat, rice, quinoa, canola, cranberry, pumpkin, potato, flax, and oat, among other ingredients. However, several of these products are deficient in a few important amino acids, thus they are frequently combined. Furthermore, many health benefits such as a reduced risk of heart disease and type 2 diabetes, as well as protection against weight gain, are projected to drive plant-based protein demand.

U.S. Protein Supplements Market Segment Analysis-Drivers

Growing Demand for Protein Supplements:

Owing to increased health concerns in the region, there is a growing need for health supplements. In North America, the United States is a key contributor to the whey protein market's growth. In 2015, 68% of individuals in the United States used dietary supplements, according to the Council for Responsible Nutrition, a trade group for the dietary supplement and functional food sector. According to data given by the Council for Responsible Nutrition, 19% of individuals in the United States drank sports nutrition and weight management products in 2014, rising to 25% in 2015. Protein was also the most popular sports nutrition and weight-loss product in the United States in 2015, according to the Council for Responsible Nutrition. The market for nutraceutical components like whey protein isolates is being fueled by the growing popularity of functional foods and drinks. Whey protein isolates are popular among athletes and bodybuilders as they include bioactive peptides like leucine and other amino acids that help enhance exercise performance and develop lean muscle. Bovine immunoglobulins, which are comparable to human immunoglobulins, are found in certain whey proteins. Patients with weak immune systems may benefit from this sort of whey. Whey proteins, on the other hand, are high in cysteine and glutamate. These are precursors of glutathione, a powerful antioxidant that is required in higher amounts during times of stress. To extend their product range and grow their business, players in the Market are releasing novel whey protein isolates formulations. Kaged Muscle, for example, released MicroPure Whey Protein Isolate in April 2018.

U.S. Protein Supplements Market Segment Analysis-Challenges:

High Cost of Protein Supplements

U.S. Protein Supplements market is projected to encounter problems owing to the supply and demand constraints, volatility in the cost of raw materials such as milk and soybeans is likely to result in price fluctuations in the final products. Proteins derived from animal sources are becoming more expensive, prompting businesses to seek out cheaper alternatives. Moreover, health issues linked to animal-based sources, such as cardiovascular disease, certain forms of cancer, renal failure, autism, precocious puberty, and female infertility, will stifle sector expansion.

U.S. Protein Supplements Market Segment Landscape:

Product launches, mergers and acquisitions, joint ventures and geographical expansions are key strategies adopted by players in the Protein Supplements Market. Protein Supplements Market top 10 companies are Danone SA, Glanbia plc., True Nutrition, Now Health Group, Inc., Orgain Inc., Nutiva Inc, General Nutrition Centers (GNC) Holdings, Inc., The Simply Good Food Co, Iovate Health Sciences International Inc., MusclePharm Co, Kerry Group Plc., CytoSport, Inc., The Nature's Bounty Co, Reliance Vitamin Company, Inc., Herbalife Nutrition, Inc.

Acquisitions/Product Launches:

  • In the year 2020, Abbott stated that it has increased the protein content of Ensure Plus that promotes immune health and other advantages.
  • In 2019, Quest Nutrition will release ready-to-drink quest protein smoothies that have 11 components. There are three creamy and delectable flavors to choose from in these protein shakes.
  • MusclePharm Corporation has released eight ready-to-eat protein snacks in 2019, each consisting of a single serving pack of multi-colored 
  • chocolate gems with 10 grams of protein.

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1. U.S. Protein Supplements Market- Overview
    1.1 Definitions and Scope
2. U.S. Protein Supplements Market- Executive Summary
    2.1 Market Revenue, Size and Key Trends by Company
    2.2 Key trends by Product
    2.3 Key trends by Source
    2.4 Key trends by Raw Material
    2.5 Key trends by Application
    2.6 Key trends by Distribution Channel
3. U.S. Protein Supplements Market– Comparative Analysis
    3.1 Company Benchmarking
    3.2 Financial Analysis – Key Companies
    3.3 Market Value Split by Key Companies 
    3.4 Patent Analysis – Key Companies
    3.5 Pricing Analysis
4. U.S. Protein Supplements Market- Startup Companies Scenario Premium
    4.1 Key Startup Company Analysis by
        4.1.1 Investment
        4.1.2 Revenue
        4.1.3 Venture Capital and Funding Scenario
5. U.S. Protein Supplements Market– Industry Market Entry Scenario Premium Premium
    5.1 Regulatory Framework Overview
    5.2 New Business and Ease of Doing business index
    5.3 Case Studies of Successful Ventures
6. U.S. Protein Supplements Market Forces
    6.1 Market Drivers
    6.2 Market Constraints/Challenges
    6.3 Porters five force model
        6.3.1 Bargaining power of suppliers
        6.3.2 Bargaining powers of customers
        6.3.3 Threat of new entrants
        6.3.4 Rivalry among existing players
        6.3.5 Threat of substitutes
7. U.S. Protein Supplements Market– Strategic Analysis
    7.1 Value Chain Analysis
    7.2 Opportunities Analysis
    7.3 Market Life Cycle
8. U.S. Protein Supplements Market– By Product(Market Size –$Million/$Billion)
    8.1 Protein Powder
    8.2 Protein Bar
    8.3 Protein Drinks
9. U.S. Protein Supplements Market– By Source (Market Size –$Million/$Billion)
    9.1 Animal Based
        9.1.1 Casein
        9.1.2 Whey
        9.1.3 Fish
        9.1.4 Egg
        9.1.5 Other
    9.2 Plant Based
        9.2.1 Spirulina
        9.2.2 Soy
        9.2.3 Hemp
        9.2.4 Pumpkin
        9.2.5 Pea
        9.2.6 Rice
        9.2.7 Others
10. U.S. Protein Supplements Market– By Raw Material(Market Size –$Million/$Billion)
    10.1 Whey
    10.2 Soy
    10.3 Casein
    10.4 Pea
    10.5 Others
11. U.S. Protein Supplements Market– By Application(Market Size –$Million/$Billion)
    11.1 Functional Food
    11.2 Sports Nutrition
12. U.S. Protein Supplements Market– By Distribution Channel (Market Size –$Million/$Billion)
    12.1 Supermarkets
    12.2 Hypermarkets
    12.3 Ecommerce websites
    12.4 Others
13. U.S. Protein Supplements Market- Entropy
14. U.S. Protein Supplements Market– Industry/Segment Competition Landscape Premium 
    14.1 Competition Matrix
    14.2 Best Practices for Companies
15. U.S. Protein Supplements Market Company Analysis
    15.1 Company 1
    15.2 Company 2
    15.3 Company 3
    15.4 Company 4
    15.5 Company 5
    15.6 Company 6
    15.7 Company 7
    15.8 Company 8
    15.9 Company 9
    15.10 Company 10
"*Financials for private companies would be provided on a best efforts basis*"

LIST OF TABLES

1.Global U.S. Protein Supplements Market:Comparative Product Segment Analysis Market 2023-2030 ($M)
1.1 Product Movement Analysis:-Animal Proteins v/s Plant Proteins, Market 2023-2030 ($M) - Global Industry Research
1.2 Animal Protein segments Market 2023-2030 ($M) - Global Industry Research
1.2.1 Protein powder Market 2023-2030 ($M)
1.2.2 Protein Bars Market 2023-2030 ($M)
1.2.3 Ready-To-Drink Market 2023-2030 ($M)
1.3 Plant protein supplements Market 2023-2030 ($M) - Global Industry Research
1.3.1 Protein powder Market 2023-2030 ($M)
1.3.2 Protein Bars Market 2023-2030 ($M)
1.3.3 Ready-To-Drink Market 2023-2030 ($M)
2.Global U.S. Protein Supplements Market:Comparative Product Segment Analysis Market 2023-2030 (Volume/Units)
2.1 Product Movement Analysis:-Animal Proteins v/s Plant Proteins, Market 2023-2030 (Volume/Units) - Global Industry Research
2.2 Animal Protein segments Market 2023-2030 (Volume/Units) - Global Industry Research
2.2.1 Protein powder Market 2023-2030 (Volume/Units)
2.2.2 Protein Bars Market 2023-2030 (Volume/Units)
2.2.3 Ready-To-Drink Market 2023-2030 (Volume/Units)
2.3 Plant protein supplements Market 2023-2030 (Volume/Units) - Global Industry Research
2.3.1 Protein powder Market 2023-2030 (Volume/Units)
2.3.2 Protein Bars Market 2023-2030 (Volume/Units)
2.3.3 Ready-To-Drink Market 2023-2030 (Volume/Units)
3.North America U.S. Protein Supplements Market:Comparative Product Segment Analysis Market 2023-2030 ($M)
3.1 Product Movement Analysis:-Animal Proteins v/s Plant Proteins, Market 2023-2030 ($M) - Regional Industry Research
3.2 Animal Protein segments Market 2023-2030 ($M) - Regional Industry Research
3.2.1 Protein powder Market 2023-2030 ($M)
3.2.2 Protein Bars Market 2023-2030 ($M)
3.2.3 Ready-To-Drink Market 2023-2030 ($M)
3.3 Plant protein supplements Market 2023-2030 ($M) - Regional Industry Research
3.3.1 Protein powder Market 2023-2030 ($M)
3.3.2 Protein Bars Market 2023-2030 ($M)
3.3.3 Ready-To-Drink Market 2023-2030 ($M)
4.South America U.S. Protein Supplements Market:Comparative Product Segment Analysis Market 2023-2030 ($M)
4.1 Product Movement Analysis:-Animal Proteins v/s Plant Proteins, Market 2023-2030 ($M) - Regional Industry Research
4.2 Animal Protein segments Market 2023-2030 ($M) - Regional Industry Research
4.2.1 Protein powder Market 2023-2030 ($M)
4.2.2 Protein Bars Market 2023-2030 ($M)
4.2.3 Ready-To-Drink Market 2023-2030 ($M)
4.3 Plant protein supplements Market 2023-2030 ($M) - Regional Industry Research
4.3.1 Protein powder Market 2023-2030 ($M)
4.3.2 Protein Bars Market 2023-2030 ($M)
4.3.3 Ready-To-Drink Market 2023-2030 ($M)
5.Europe U.S. Protein Supplements Market:Comparative Product Segment Analysis Market 2023-2030 ($M)
5.1 Product Movement Analysis:-Animal Proteins v/s Plant Proteins, Market 2023-2030 ($M) - Regional Industry Research
5.2 Animal Protein segments Market 2023-2030 ($M) - Regional Industry Research
5.2.1 Protein powder Market 2023-2030 ($M)
5.2.2 Protein Bars Market 2023-2030 ($M)
5.2.3 Ready-To-Drink Market 2023-2030 ($M)
5.3 Plant protein supplements Market 2023-2030 ($M) - Regional Industry Research
5.3.1 Protein powder Market 2023-2030 ($M)
5.3.2 Protein Bars Market 2023-2030 ($M)
5.3.3 Ready-To-Drink Market 2023-2030 ($M)
6.APAC U.S. Protein Supplements Market:Comparative Product Segment Analysis Market 2023-2030 ($M)
6.1 Product Movement Analysis:-Animal Proteins v/s Plant Proteins, Market 2023-2030 ($M) - Regional Industry Research
6.2 Animal Protein segments Market 2023-2030 ($M) - Regional Industry Research
6.2.1 Protein powder Market 2023-2030 ($M)
6.2.2 Protein Bars Market 2023-2030 ($M)
6.2.3 Ready-To-Drink Market 2023-2030 ($M)
6.3 Plant protein supplements Market 2023-2030 ($M) - Regional Industry Research
6.3.1 Protein powder Market 2023-2030 ($M)
6.3.2 Protein Bars Market 2023-2030 ($M)
6.3.3 Ready-To-Drink Market 2023-2030 ($M)
7.MENA U.S. Protein Supplements Market:Comparative Product Segment Analysis Market 2023-2030 ($M)
7.1 Product Movement Analysis:-Animal Proteins v/s Plant Proteins, Market 2023-2030 ($M) - Regional Industry Research
7.2 Animal Protein segments Market 2023-2030 ($M) - Regional Industry Research
7.2.1 Protein powder Market 2023-2030 ($M)
7.2.2 Protein Bars Market 2023-2030 ($M)
7.2.3 Ready-To-Drink Market 2023-2030 ($M)
7.3 Plant protein supplements Market 2023-2030 ($M) - Regional Industry Research
7.3.1 Protein powder Market 2023-2030 ($M)
7.3.2 Protein Bars Market 2023-2030 ($M)
7.3.3 Ready-To-Drink Market 2023-2030 ($M)

LIST OF FIGURES

1.US U.S. Protein Supplements Market Revenue, 2023-2030 ($M)
2.Canada U.S. Protein Supplements Market Revenue, 2023-2030 ($M)
3.Mexico U.S. Protein Supplements Market Revenue, 2023-2030 ($M)
4.Brazil U.S. Protein Supplements Market Revenue, 2023-2030 ($M)
5.Argentina U.S. Protein Supplements Market Revenue, 2023-2030 ($M)
6.Peru U.S. Protein Supplements Market Revenue, 2023-2030 ($M)
7.Colombia U.S. Protein Supplements Market Revenue, 2023-2030 ($M)
8.Chile U.S. Protein Supplements Market Revenue, 2023-2030 ($M)
9.Rest of South America U.S. Protein Supplements Market Revenue, 2023-2030 ($M)
10.UK U.S. Protein Supplements Market Revenue, 2023-2030 ($M)
11.Germany U.S. Protein Supplements Market Revenue, 2023-2030 ($M)
12.France U.S. Protein Supplements Market Revenue, 2023-2030 ($M)
13.Italy U.S. Protein Supplements Market Revenue, 2023-2030 ($M)
14.Spain U.S. Protein Supplements Market Revenue, 2023-2030 ($M)
15.Rest of Europe U.S. Protein Supplements Market Revenue, 2023-2030 ($M)
16.China U.S. Protein Supplements Market Revenue, 2023-2030 ($M)
17.India U.S. Protein Supplements Market Revenue, 2023-2030 ($M)
18.Japan U.S. Protein Supplements Market Revenue, 2023-2030 ($M)
19.South Korea U.S. Protein Supplements Market Revenue, 2023-2030 ($M)
20.South Africa U.S. Protein Supplements Market Revenue, 2023-2030 ($M)
21.North America U.S. Protein Supplements By Application
22.South America U.S. Protein Supplements By Application
23.Europe U.S. Protein Supplements By Application
24.APAC U.S. Protein Supplements By Application
25.MENA U.S. Protein Supplements By Application
26.Glanbia Plc, Sales /Revenue, 2015-2018 ($Mn/$Bn)
27.AMCO Proteins, Sales /Revenue, 2015-2018 ($Mn/$Bn)
28.Quest Nutrition, Sales /Revenue, 2015-2018 ($Mn/$Bn)
29.NOW Foods, Sales /Revenue, 2015-2018 ($Mn/$Bn)
30.NBTY, Inc, Sales /Revenue, 2015-2018 ($Mn/$Bn)
31.MusclePharm Corporation, Sales /Revenue, 2015-2018 ($Mn/$Bn)
32.Abbot Laboratories, Sales /Revenue, 2015-2018 ($Mn/$Bn)
33.Cyto Sport Inc, Sales /Revenue, 2015-2018 ($Mn/$Bn)
34.IOVATE Health Sciences International Inc, Sales /Revenue, 2015-2018 ($Mn/$Bn)
35.Transparent Labs, Sales /Revenue, 2015-2018 ($Mn/$Bn)
36.JYM Supplement Science, Sales /Revenue, 2015-2018 ($Mn/$Bn)
37.RSP Nutrition, Sales /Revenue, 2015-2018 ($Mn/$Bn)
38.Nutrabolt, Sales /Revenue, 2015-2018 ($Mn/$Bn)
39.Dymatize Enterprises LLC, Sales /Revenue, 2015-2018 ($Mn/$Bn)
40.BPI Sports, LLC, Sales /Revenue, 2015-2018 ($Mn/$Bn)