Digital Asset Management Market - Forecast(2024 - 2030)
Overview
The Digital Asset Management (DAM) market size is forecast to reach $ 6.9 billion by 2025 growing at a CAGR of 18.6% during the forecast period 2020-2025. The Growth of Digital Asset Management Market can be attributed to the rise in demand among enterprises to manage digital assets and the proliferation of digital content. Substantial boost in the demand for collaborative digital workflow especially for smooth sales and marketing activities is another prominent factor that is expected to drive the global digital asset management market. Increasing focus on digital marketing and enterprise control management along with access control to database records have further aided the adoption of DAM solution. Moreover, increase in need for meeting government mandates to maintain transparency of operations workflow is also expected to create growth opportunities for the Digital Asset Management industry during the forecast period.
Key Takeaways
- The increasing demand for specialized solutions owing to the increased adoption of broadband internet is expected to drive the Digital Asset Management Market during the forecast period.
- Asia-Pacific is poised to witness the highest growth rate over the forecast period due to significant investments in countries like Japan and India. Japan has officially recognized Bitcoin and digital currencies as money, which has resulted in an increase in the number of digital assets in Japan, thereby, proportionately boosting the demand for digital asset management solutions in this region. Additionally, there is a huge demand for digital asset management in India from the entertainment and media providers, due to complexities related to the content, language, and other regional requirements.
- The increasing demand of process automation and the rising penetration of smartphones will further aid the growth of Digital Asset Management Market
- Lack of awareness and the higher cost of solutions may create hurdles for the digital asset management market.
Organization Type- Segment Analysis
The small and medium enterprises
(SMEs) segment is expected to grow at the highest CAGR of 19.3% during the forecast
period 2020-2025. Small enterprises face greater resource crunch than larger
enterprises and require better methods to solve the complexities for better
cost optimization on their business processes. Implementing viable solutions
for managing and maintaining metadata and digital assets are some of the major
benefits that the small enterprises are experiencing through the adoption of
DAM. By using these managed services, SMEs are able to focus more on business
operations by reducing digital asset management costs. The cloud deployment
type stimulates better access to digital assets data, with faster
implementation and reduced total cost of ownership. Considering the cost
benefits, small and medium enterprises are likely to adopt cloud-based
deployment model for implementing DAM solutions which provides lucrative
opportunities to the Digital Asset Management Market.
Deployment Type- Segment Analysis
On the basis of deployment type,
cloud deployment is expected to dominate the Digital Asset Management Market
with the highest CAGR of 20.4% during the forecast period 2020-2025. With the
increasing adoption of various technologies, like artificial intelligence and
big data analytics, cloud-based DAMs are widely used. The AI use cases for DAM
include optical character recognition, speech recognition, and facial
recognition. This has propelled the demand for cloud applications, which is
growing continuously. There is an additional benefit by having cloud
deployments for DAM, such as the digital media content can be made accessible
to everyone and can be delivered easily across an enterprise. Many DAM products
now have cloud-hosted offerings and are also introducing micro services to
integrate with external services through cloud-linked connections. For
instance, OpenText Media Management (OTMM), once a client/server application
and now a web-based platform, can also be deployed within a cloud
infrastructure. Its latest release introduced image and video recognition
capabilities where automatic media analysis capabilities enhance manual
categorization processes.
Geography - Segment Analysis
The North American region dominated
the Digital Asset Management Market during the forecast period 2020-2025 accounting
for the highest market share of 32.4%. The North America has a high concentration
of media and entertainment industries that largely contribute to the adoption
of DAM solutions and services in the region. The DAM solution helps industries
in effective monitoring and tracking of their digital assets for media and
production. They also facilitate managers with real-time access to critical
information, such as priority digital media for marketing, protected documents,
and fragmentation of digital assets which boosts the growth of Digital Asset
Management Market. Furthermore, the adoption of advanced solutions in North
America is faster as compared to other regions. This is also expected to propel
the adoption of Digital Asset Management Solutions in these regions.
Drivers – Digital Asset Management Market.
·
Growing adoption of digital
marketing to boost the growth of digital asset management market.
With the ever
increasing use of social media among population, the digital marketing has
evolved as a vital platform for enterprises to market their products and services
to a large target audience in a short period of time. Integration of analytical
tools with social media platforms has facilitated enterprises to understand
their customer behavior patterns and offer better customer value proposition.
Heavy Investments in digital marketing activities to promote products and
services led to a significant rise in digital content, such as high-definition
videos, high-quality images, and audios. To manage this plethora of digital
content, enterprises are expected to adopt the DAM solution, which would enable
them to streamline digital assets, surface relevant metadata, secure assets,
and also transform digital content into their latest forms.
· Rising demand for collaborative digital workflow to aid the digital asset management market growth.
Collaborative workflow has high impact on the digital asset management industry growth due to increase in need for real-time and shared operations. Growth in demand for collaborative digital workflow especially for sales and marketing activities has encouraged end users to deploy enhanced digital asset management solutions and services. Moreover globalization has led to increased need for better collaboration processes and access to digital assets.
Challenges – Digital Asset
Management Market
· Dependence on traditional approaches to hamper market growth.
Many organizations stick to
traditional and time-consuming methods, such as manually managing digital
assets, majorly due to budget constraints to adopt advanced technologies and
lack of awareness. Furthermore,
lack of training and capabilities to manage these advanced solutions coupled
with resistance to changes is another factor that restricts employees from
adopting the DAM solution.
Market Landscape
The top ten players in the Digital Asset Management Market includes Cognizant Technology Solutions Corp, Hewlett-Packard Company, Oracle Corporation, Adobe Systems Incorporated, OpenText Corporation, Celum, Mediabeacon, Inc., Canto, Inc., Widen, Bynder, Northplains and Media valet Inc. Business expansion, acquisition and mergers along with partnerships are the key strategies adopted by the players in order to concretize their market position.
Expansions/ Collaborations / Product launches/R&D activities
- In April 2019, Hewlett Packard collaborated with PubNub to bring new Intelligent Edge capabilities to the enterprise. The company is projecting to expand PubNub’s technology and value a wider range of industries and applications.
- In March 2019, Adobe and Microsoft revealed about Open Data Initiative (ODI) with the ambition of helping customers to create new connections across previously siloed data, more seamlessly garner intelligence, and ultimately better serve brands with an improved view of their customer interactions.
- In June 2018, -Cloudinary announced the availability of its Digital Asset Management (DAM) solution, the first end-to-end DAM developed to help organizations realize the full value of their digital media assets and deliver engaging end-user experiences through on-the-fly asset manipulations and optimization, AI-based search and efficient workflows.
1.1 Definitions and Scope
2. Digital Asset Management Market - Executive summary
2.1 Market Revenue, Market Size and Key Trends by Company
2.2 Key Trends by type of Application
2.3 Key Trends segmented by Geography
3. Digital Asset Management Market
3.1 Comparative analysis
3.1.1 Product Benchmarking - Top 10 companies
3.1.2 Top 5 Financials Analysis
3.1.3 Market Value split by Top 10 companies
3.1.4 Patent Analysis - Top 10 companies
3.1.5 Pricing Analysis
4. Digital Asset Management Market - Startup companies Scenario Premium
4.1 Top 10 startup company Analysis by
4.1.1 Investment
4.1.2 Revenue
4.1.3 Market Shares
4.1.4 Market Size and Application Analysis
4.1.5 Venture Capital and Funding Scenario
5. Digital Asset Management Market - Industry Market Entry Scenario Premium
5.1 Regulatory Framework Overview
5.2 New Business and Ease of Doing business index
5.3 Case studies of successful ventures
5.4 Customer Analysis - Top 10 companies
6. Digital Asset Management Market Forces
6.1 Drivers
6.2 Constraints
6.3 Challenges
6.4 Porters five force model
6.4.1 Bargaining power of suppliers
6.4.2 Bargaining powers of customers
6.4.3 Threat of new entrants
6.4.4 Rivalry among existing players
6.4.5 Threat of substitutes
7. Digital Asset Management Market -Strategic analysis
7.1 Value chain analysis
7.2 Opportunities analysis
7.3 Product life cycle
7.4 Suppliers and distributors Market Share
8. Digital Asset Management Market - By Product (Market Size -$Million / $Billion)
9. Digital Asset Management Market - By Type (Market Size -$Million / $Billion)
10. Digital Asset Management - By Application (Market Size -$Million / $Billion)
10.1 Segment type Size and Market Share Analysis
10.2 Application Revenue and Trends by type of Application
10.3 Application Segment Analysis by Type
10.3.1 Sale
10.3.2 Marketing
11. Digital Asset Management- By Geography (Market Size -$Million / $Billion)
11.1 Digital Asset Management Market - North America Segment Research
11.2 North America Market Research (Million / $Billion)
11.2.1 Segment type Size and Market Size Analysis
11.2.2 Revenue and Trends
11.2.3 Application Revenue and Trends by type of Application
11.2.4 Company Revenue and Product Analysis
11.2.5 North America Product type and Application Market Size
11.2.5.1 U.S
11.2.5.2 Canada
11.2.5.3 Mexico
11.2.5.4 Rest of North America
11.3 Digital Asset Management- South America Segment Research
11.4 South America Market Research (Market Size -$Million / $Billion)
11.4.1 Segment type Size and Market Size Analysis
11.4.2 Revenue and Trends
11.4.3 Application Revenue and Trends by type of Application
11.4.4 Company Revenue and Product Analysis
11.4.5 South America Product type and Application Market Size
11.4.5.1 Brazil
11.4.5.2 Venezuela
11.4.5.3 Argentina
11.4.5.4 Ecuador
11.4.5.5 Peru
11.4.5.6 Colombia
11.4.5.7 Costa Rica
11.4.5.8 Rest of South America
11.5 Digital Asset Management- Europe Segment Research
11.6 Europe Market Research (Market Size -$Million / $Billion)
11.6.1 Segment type Size and Market Size Analysis
11.6.2 Revenue and Trends
11.6.3 Application Revenue and Trends by type of Application
11.6.4 Company Revenue and Product Analysis
11.6.5 Europe Segment Product type and Application Market Size
11.6.5.1 U.K
11.6.5.2 Germany
11.6.5.3 Italy
11.6.5.4 France
11.6.5.5 Netherlands
11.6.5.6 Belgium
11.6.5.7 Denmark
11.6.5.8 Spain
11.6.5.9 Rest of Europe
11.7 Digital Asset Management - APAC Segment Research
11.8 APAC Market Research (Market Size -$Million / $Billion)
11.8.1 Segment type Size and Market Size Analysis
11.8.2 Revenue and Trends
11.8.3 Application Revenue and Trends by type of Application
11.8.4 Company Revenue and Product Analysis
11.8.5 APAC Segment - Product type and Application Market Size
11.8.5.1 China
11.8.5.2 Australia
11.8.5.3 Japan
11.8.5.4 South Korea
11.8.5.5 India
11.8.5.6 Taiwan
11.8.5.7 Malaysia
11.8.5.8 Hong kong
11.8.5.9 Rest of APAC
11.9 Digital Asset Management - Middle East Segment and Africa Segment Research
11.10 Middle East & Africa Market Research (Market Size -$Million / $Billion)
11.10.1 Segment type Size and Market Size Analysis
11.10.2 Revenue and Trend Analysis
11.10.3 Application Revenue and Trends by type of Application
11.10.4 Company Revenue and Product Analysis
11.10.5 Middle East Segment Product type and Application Market Size
11.10.5.1 Israel
11.10.5.2 Saudi Arabia
11.10.5.3 UAE
11.10.6 Africa Segment Analysis
11.10.6.1 South Africa
11.10.6.2 Rest of Middle East & Africa
12. Digital Asset Management Market - Entropy
12.1 New product launches
12.2 M&A s, collaborations, JVs and partnerships
13. Digital Asset Management Market - Industry / Segment Competition landscape Premium
13.1 Market Share Analysis
13.1.1 Market Share by Country- Top companies
13.1.2 Market Share by Region- Top 10 companies
13.1.3 Market Share by type of Application - Top 10 companies
13.1.4 Market Share by type of Product / Product category- Top 10 companies
13.1.5 Market Share at global level - Top 10 companies
13.1.6 Best Practises for companies
14. Digital Asset Management Market - Key Company List by Country Premium
15. Digital Asset Management Market Company Analysis
15.1 Market Share, Company Revenue, Products, M&A, Developments
15.2 Adam Software Nv
15.3 Adobe System Inc
15.4 Cognizant Technology Solution Corp
15.5 Dell Emc
15.6 Hewlett Packard Enterprise
15.7 Ibm Corporation
15.8 North Plain System Corp
15.9 Opentext Corp
15.10 Oracle Corporation
15.11 Widen Enterprises, Inc
15.12 Company 11
15.13 Company 12 & More
16.1 Abbreviations
16.2 Sources
17. Digital Asset Management Market - Methodology
17.1 Research Methodology
17.1.1 Company Expert Interviews
17.1.2 Industry Databases
17.1.3 Associations
17.1.4 Company News
17.1.5 Company Annual Reports
17.1.6 Application Trends
17.1.7 New Products and Product database
17.1.8 Company Transcripts
17.1.9 R&D Trends
17.1.10 Key Opinion Leaders Interviews
17.1.11 Supply and Demand Trends
LIST OF TABLES
1.Global Digital Asset Management Market, By Type Market 2023-2030 ($M)1.1 Solution Market 2023-2030 ($M) - Global Industry Research
1.2 Service Market 2023-2030 ($M) - Global Industry Research
2.Global Digital Asset Management Market, By Type Market 2023-2030 (Volume/Units)
2.1 Solution Market 2023-2030 (Volume/Units) - Global Industry Research
2.2 Service Market 2023-2030 (Volume/Units) - Global Industry Research
3.North America Digital Asset Management Market, By Type Market 2023-2030 ($M)
3.1 Solution Market 2023-2030 ($M) - Regional Industry Research
3.2 Service Market 2023-2030 ($M) - Regional Industry Research
4.South America Digital Asset Management Market, By Type Market 2023-2030 ($M)
4.1 Solution Market 2023-2030 ($M) - Regional Industry Research
4.2 Service Market 2023-2030 ($M) - Regional Industry Research
5.Europe Digital Asset Management Market, By Type Market 2023-2030 ($M)
5.1 Solution Market 2023-2030 ($M) - Regional Industry Research
5.2 Service Market 2023-2030 ($M) - Regional Industry Research
6.APAC Digital Asset Management Market, By Type Market 2023-2030 ($M)
6.1 Solution Market 2023-2030 ($M) - Regional Industry Research
6.2 Service Market 2023-2030 ($M) - Regional Industry Research
7.MENA Digital Asset Management Market, By Type Market 2023-2030 ($M)
7.1 Solution Market 2023-2030 ($M) - Regional Industry Research
7.2 Service Market 2023-2030 ($M) - Regional Industry Research
LIST OF FIGURES
1.US Digital Asset Management Market Revenue, 2023-2030 ($M)2.Canada Digital Asset Management Market Revenue, 2023-2030 ($M)
3.Mexico Digital Asset Management Market Revenue, 2023-2030 ($M)
4.Brazil Digital Asset Management Market Revenue, 2023-2030 ($M)
5.Argentina Digital Asset Management Market Revenue, 2023-2030 ($M)
6.Peru Digital Asset Management Market Revenue, 2023-2030 ($M)
7.Colombia Digital Asset Management Market Revenue, 2023-2030 ($M)
8.Chile Digital Asset Management Market Revenue, 2023-2030 ($M)
9.Rest of South America Digital Asset Management Market Revenue, 2023-2030 ($M)
10.UK Digital Asset Management Market Revenue, 2023-2030 ($M)
11.Germany Digital Asset Management Market Revenue, 2023-2030 ($M)
12.France Digital Asset Management Market Revenue, 2023-2030 ($M)
13.Italy Digital Asset Management Market Revenue, 2023-2030 ($M)
14.Spain Digital Asset Management Market Revenue, 2023-2030 ($M)
15.Rest of Europe Digital Asset Management Market Revenue, 2023-2030 ($M)
16.China Digital Asset Management Market Revenue, 2023-2030 ($M)
17.India Digital Asset Management Market Revenue, 2023-2030 ($M)
18.Japan Digital Asset Management Market Revenue, 2023-2030 ($M)
19.South Korea Digital Asset Management Market Revenue, 2023-2030 ($M)
20.South Africa Digital Asset Management Market Revenue, 2023-2030 ($M)
21.North America Digital Asset Management By Application
22.South America Digital Asset Management By Application
23.Europe Digital Asset Management By Application
24.APAC Digital Asset Management By Application
25.MENA Digital Asset Management By Application
26.Adam Software Nv, Sales /Revenue, 2015-2018 ($Mn/$Bn)
27.Adobe System Inc, Sales /Revenue, 2015-2018 ($Mn/$Bn)
28.Cognizant Technology Solution Corp, Sales /Revenue, 2015-2018 ($Mn/$Bn)
29.Dell Emc, Sales /Revenue, 2015-2018 ($Mn/$Bn)
30.Hewlett Packard Enterprise, Sales /Revenue, 2015-2018 ($Mn/$Bn)
31.Ibm Corporation, Sales /Revenue, 2015-2018 ($Mn/$Bn)
32.Oracle Corporation, Sales /Revenue, 2015-2018 ($Mn/$Bn)
33.Opentext Corp, Sales /Revenue, 2015-2018 ($Mn/$Bn)
34.North Plain System Corp, Sales /Revenue, 2015-2018 ($Mn/$Bn)
35.Widen Enterprises, Inc, Sales /Revenue, 2015-2018 ($Mn/$Bn)