Business Intelligence and Analytics Software Market - Industry Analysis, Market - Forecast(2025 - 2031)
Business Intelligence and Analytics Software Market Overview
The Business Intelligence and Analytics Software Market is estimated to reach US$51.5 billion by 2030, growing at a CAGR of 9.0% during the forecast period 2024-2030. The Business Intelligence and Analytics Software Market has undergone substantial growth, marked by technological advancements and increased demand for data-driven decision-making. As of 2024, the market showcases diverse trends such as the integration of artificial intelligence for enhanced analytics. This growth is propelled by the evolution of business intelligence tools, fostering collaboration, self-service, and improved data visualization. Real-world examples demonstrate business intelligence impact, providing companies with valuable insights for informed decision-making. The Business Intelligence and Analytics Software Market's trajectory indicates a dynamic landscape, where businesses leverage innovative technologies and tools to extract actionable intelligence, fostering a data-centric approach for sustainable growth.
As per the Global Investment Report 2023 the total foreign direct investment (FDI) inflows have slumped once again by 12% to $1.3 trillion in 2022. With such a high influx of investments globally, treating the second wave of industrialization, developing businesses have seen a rampant growth. With novel enterprises surfacing the economy every hour, competition among vendors under the risk of huge investments require an acute analysis of their respective business model for predictive and prescriptive analytics and profitable business structure.
Market Snapshot :
Business Intelligence and Analytics Software Market Report Coverage
The “Business Intelligence and Analytics Software Market Report – Forecast (2024-2030)” by IndustryARC, covers an in-depth analysis of the following segments in the Business Intelligence and Analytics Software Market.
By Component: Platform, Software, and Services.
By Data Type: Unstructured Data, Semi-Structured Data, Structured Data.
By Deployment Model: On-premises and Cloud.
By Organization Size: Small and Medium Enterprises and Large Enterprises.
By Industry Vertical: Telecommunications & IT, Retail & Consumer Goods, Healthcare & Life Sciences, Manufacturing, Government & Defense, Energy & Utilities, Transportation & Logistics, Media & Entertainment, Others.
By Application: Predictive Asset Maintenance, Fraud Detection & Security Management, Supply Chain Optimization, Network Management & Optimization, Workforce Management, Sales & Marketing Management, Operations Management, Others.
By Geography: North America (the US, Canada and Mexico), Europe (Germany, the UK, France, Italy, Spain and Others), APAC (China, Japan, South Korea, India, Australia and Others), South America (Brazil, Argentina and Others) and RoW (the Middle East and Africa).
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Business Intelligence and Analytics Software Market Segment Analysis - by Industry Vertical
The Business Intelligence and Analytics Software Market by application has been segmented into Telecommunications & IT, Retail & Consumer Goods, Healthcare & Life Sciences, Manufacturing, Government & Defense, Energy & Utilities, Transportation & Logistics, Media & Entertainment, Others. The Telecommunications & IT segment sector holds the majority market share in the Business Intelligence and Analytics Software Market. In an era driven by digital transformation, Telecommunications & IT companies extensively leverage BI to analyze vast datasets, optimize network performance, and enhance customer experiences. The need for real-time insights and predictive analytics in this dynamic sector contributes significantly to the dominance of BI solutions. As communication networks evolve, the demand for BI in Telecommunications & IT is projected to persistently grow, creating opportunities for advanced analytics and data-driven decision-making. This trend aligns with the industry's continuous pursuit of efficiency and innovation, making it a pivotal contributor to the overall BI market. According to the International Data Corporation, worldwide spending on telecommunication and pay TV services will reach $1.55 trillion in 2023, an increase of 3.0% over 2022.
Business Intelligence and Analytics Software Market Segment Analysis - by Geography
The Business Intelligence and Analytics Software Market by geography is segmented into North America, Europe, APAC, South America and RoW. North America held the largest market share of 35% in the Business Intelligence and Analytics Software Market in terms of revenue, in 2023. In the Business Intelligence (BI) market. This dominance can be attributed to the region's robust technological infrastructure, a high level of digitalization across industries, and a proactive approach toward data-driven decision-making. North American businesses, spanning various sectors, recognize the strategic importance of BI in gaining a competitive edge. The region's early adoption of BI technologies, coupled with a thriving ecosystem of tech enterprises, has positioned North America as a key player in shaping the global BI landscape. The continuous innovation and integration of BI solutions into diverse business operations contribute to North America's sustained leadership in the BI market, reflecting a dynamic and forward-thinking business environment.
Business Intelligence and Analytics Software Market Drivers
Growing Focus on Digital Transformation
The increasing emphasis on digital transformation across industries serves as a significant driver for the Business Intelligence (BI) market. Organizations recognize the pivotal role of BI in extracting actionable insights from vast datasets, enabling informed decision-making. As businesses undergo digital evolution, the demand for sophisticated BI tools rises, facilitating the interpretation of data trends, customer behavior, and market dynamics. This trend fuels the integration of BI into various business processes, contributing to market growth. The continuous pursuit of agility and competitiveness in the digital era amplifies the importance of BI as a strategic asset.
Rising Investments in Analytics
The Business Intelligence and Analytics Software Market experiences robust growth due to escalating investments in analytics. Organizations recognize the transformative potential of Business Intelligence in leveraging data for strategic advantage. Increased investments in analytics platforms and technologies enable businesses to harness the power of data-driven insights, driving operational efficiency and innovation. As the business landscape becomes increasingly data-centric, companies prioritize Business Intelligence solutions to gain a competitive edge. This surge in analytics investments reflects a strategic shift towards leveraging data as a key asset, fostering the sustained expansion of the Business Intelligence and Analytics Software Market. According to Global Investment Report 2023 the total foreign direct investment (FDI) inflows have slumped once again by 12% to $1.3 trillion in 2022.
Business Intelligence and Analytics Software Market Challenge
Data Quality and Integration Complexities
One significant challenge in the Business Intelligence (BI) market revolves around ensuring the quality and seamless integration of diverse datasets. Organizations face complexities in consolidating data from various sources, leading to discrepancies and inaccuracies. Inconsistent data quality hampers the reliability of BI insights, impacting the decision-making process. The challenge lies in establishing robust data governance frameworks and deploying sophisticated integration tools to cleanse, standardize, and harmonize data. Addressing these issues is crucial for deriving accurate and actionable insights, emphasizing the need for continuous improvements in data quality management within the BI ecosystem.
Key Market Players
Product launches, collaborations and R&D activities are key strategies adopted by players in the Business Intelligence and Analytics Software Market. The top 10 companies in the Business Intelligence and Analytics Software Market are:
- Microsoft Corporation
- Oracle Corporation
- Panorama
- Pentaho
- Qlik Technologies
- SAP SE
- SAS Institute
- Sisense Inc.
- Tableau Software
- Tibco Software
Recent Developments
- In October 20223, Dbt Labs, a leader in Business Intelligence, has updated its Semantic Layer, integrating data mesh enablement. This strategic move enhances data management, allowing seamless integration with popular tools like ThoughtSpot and Tableau. The update signifies Dbt Labs' commitment to providing advanced solutions, catering to the evolving needs of the dynamic Business Intelligence and Analytics Software Market.
- In September 2022 Intellicus Technologies introduced 'Flow,' an omnichannel workforce management solution. This innovative tool, armed with AutoML, AI, and Cloud technologies, enhances traditional Business Process Management (BPM). 'Flow' empowers organizations with advanced forecasting, planning, and optimization capabilities, strengthening Intellicus' position in the competitive Business Intelligence and Analytics Software Market.
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LIST OF TABLES
1.Global Business Intelligence & Analytics Software Market Analysis By Segment Market 2023-2030 ($M)
1.1 Segment Market 2023-2030 ($M) - Global Industry Research
1.1.1 Advanced & Predictive Analytics Market 2023-2030 ($M)
1.1.2 Content Analytics Market 2023-2030 ($M)
1.1.3 Analytics Application Market 2023-2030 ($M)
2.Global BI & Analytics Software Market Analysis By Service Market 2023-2030 ($M)
2.1 Professional Services Market 2023-2030 ($M) - Global Industry Research
2.2 Managed Services Market 2023-2030 ($M) - Global Industry Research
3.Global BI & Analytics Software Market Analysis By Deployment Mode Market 2023-2030 ($M)
3.1 On-Demand/Cloud Market 2023-2030 ($M) - Global Industry Research
3.2 On-Premise Market 2023-2030 ($M) - Global Industry Research
4.Global BI & Analytics Software Market Analysis By Organization Size Market 2023-2030 ($M)
4.1 Small & Medium Businesses Market 2023-2030 ($M) - Global Industry Research
4.2 Large Enterprises Market 2023-2030 ($M) - Global Industry Research
5.Global Business Intelligence & Analytics Software Market Analysis By Vertical Market 2023-2030 ($M)
5.1 BFSI Market 2023-2030 ($M) - Global Industry Research
5.2 Energy & Power Market 2023-2030 ($M) - Global Industry Research
5.3 Education Market 2023-2030 ($M) - Global Industry Research
5.4 Government Market 2023-2030 ($M) - Global Industry Research
5.5 Healthcare Market 2023-2030 ($M) - Global Industry Research
5.6 Media & Entertainment Market 2023-2030 ($M) - Global Industry Research
5.7 Manufacturing Market 2023-2030 ($M) - Global Industry Research
5.8 Retail Market 2023-2030 ($M) - Global Industry Research
5.9 IT & Telecom Market 2023-2030 ($M) - Global Industry Research
6.Global Business Intelligence & Analytics Software Market Analysis By Segment Market 2023-2030 (Volume/Units)
6.1 Segment Market 2023-2030 (Volume/Units) - Global Industry Research
6.1.1 Advanced & Predictive Analytics Market 2023-2030 (Volume/Units)
6.1.2 Content Analytics Market 2023-2030 (Volume/Units)
6.1.3 Analytics Application Market 2023-2030 (Volume/Units)
7.Global BI & Analytics Software Market Analysis By Service Market 2023-2030 (Volume/Units)
7.1 Professional Services Market 2023-2030 (Volume/Units) - Global Industry Research
7.2 Managed Services Market 2023-2030 (Volume/Units) - Global Industry Research
8.Global BI & Analytics Software Market Analysis By Deployment Mode Market 2023-2030 (Volume/Units)
8.1 On-Demand/Cloud Market 2023-2030 (Volume/Units) - Global Industry Research
8.2 On-Premise Market 2023-2030 (Volume/Units) - Global Industry Research
9.Global BI & Analytics Software Market Analysis By Organization Size Market 2023-2030 (Volume/Units)
9.1 Small & Medium Businesses Market 2023-2030 (Volume/Units) - Global Industry Research
9.2 Large Enterprises Market 2023-2030 (Volume/Units) - Global Industry Research
10.Global Business Intelligence & Analytics Software Market Analysis By Vertical Market 2023-2030 (Volume/Units)
10.1 BFSI Market 2023-2030 (Volume/Units) - Global Industry Research
10.2 Energy & Power Market 2023-2030 (Volume/Units) - Global Industry Research
10.3 Education Market 2023-2030 (Volume/Units) - Global Industry Research
10.4 Government Market 2023-2030 (Volume/Units) - Global Industry Research
10.5 Healthcare Market 2023-2030 (Volume/Units) - Global Industry Research
10.6 Media & Entertainment Market 2023-2030 (Volume/Units) - Global Industry Research
10.7 Manufacturing Market 2023-2030 (Volume/Units) - Global Industry Research
10.8 Retail Market 2023-2030 (Volume/Units) - Global Industry Research
10.9 IT & Telecom Market 2023-2030 (Volume/Units) - Global Industry Research
11.North America Business Intelligence & Analytics Software Market Analysis By Segment Market 2023-2030 ($M)
11.1 Segment Market 2023-2030 ($M) - Regional Industry Research
11.1.1 Advanced & Predictive Analytics Market 2023-2030 ($M)
11.1.2 Content Analytics Market 2023-2030 ($M)
11.1.3 Analytics Application Market 2023-2030 ($M)
12.North America BI & Analytics Software Market Analysis By Service Market 2023-2030 ($M)
12.1 Professional Services Market 2023-2030 ($M) - Regional Industry Research
12.2 Managed Services Market 2023-2030 ($M) - Regional Industry Research
13.North America BI & Analytics Software Market Analysis By Deployment Mode Market 2023-2030 ($M)
13.1 On-Demand/Cloud Market 2023-2030 ($M) - Regional Industry Research
13.2 On-Premise Market 2023-2030 ($M) - Regional Industry Research
14.North America BI & Analytics Software Market Analysis By Organization Size Market 2023-2030 ($M)
14.1 Small & Medium Businesses Market 2023-2030 ($M) - Regional Industry Research
14.2 Large Enterprises Market 2023-2030 ($M) - Regional Industry Research
15.North America Business Intelligence & Analytics Software Market Analysis By Vertical Market 2023-2030 ($M)
15.1 BFSI Market 2023-2030 ($M) - Regional Industry Research
15.2 Energy & Power Market 2023-2030 ($M) - Regional Industry Research
15.3 Education Market 2023-2030 ($M) - Regional Industry Research
15.4 Government Market 2023-2030 ($M) - Regional Industry Research
15.5 Healthcare Market 2023-2030 ($M) - Regional Industry Research
15.6 Media & Entertainment Market 2023-2030 ($M) - Regional Industry Research
15.7 Manufacturing Market 2023-2030 ($M) - Regional Industry Research
15.8 Retail Market 2023-2030 ($M) - Regional Industry Research
15.9 IT & Telecom Market 2023-2030 ($M) - Regional Industry Research
16.South America Business Intelligence & Analytics Software Market Analysis By Segment Market 2023-2030 ($M)
16.1 Segment Market 2023-2030 ($M) - Regional Industry Research
16.1.1 Advanced & Predictive Analytics Market 2023-2030 ($M)
16.1.2 Content Analytics Market 2023-2030 ($M)
16.1.3 Analytics Application Market 2023-2030 ($M)
17.South America BI & Analytics Software Market Analysis By Service Market 2023-2030 ($M)
17.1 Professional Services Market 2023-2030 ($M) - Regional Industry Research
17.2 Managed Services Market 2023-2030 ($M) - Regional Industry Research
18.South America BI & Analytics Software Market Analysis By Deployment Mode Market 2023-2030 ($M)
18.1 On-Demand/Cloud Market 2023-2030 ($M) - Regional Industry Research
18.2 On-Premise Market 2023-2030 ($M) - Regional Industry Research
19.South America BI & Analytics Software Market Analysis By Organization Size Market 2023-2030 ($M)
19.1 Small & Medium Businesses Market 2023-2030 ($M) - Regional Industry Research
19.2 Large Enterprises Market 2023-2030 ($M) - Regional Industry Research
20.South America Business Intelligence & Analytics Software Market Analysis By Vertical Market 2023-2030 ($M)
20.1 BFSI Market 2023-2030 ($M) - Regional Industry Research
20.2 Energy & Power Market 2023-2030 ($M) - Regional Industry Research
20.3 Education Market 2023-2030 ($M) - Regional Industry Research
20.4 Government Market 2023-2030 ($M) - Regional Industry Research
20.5 Healthcare Market 2023-2030 ($M) - Regional Industry Research
20.6 Media & Entertainment Market 2023-2030 ($M) - Regional Industry Research
20.7 Manufacturing Market 2023-2030 ($M) - Regional Industry Research
20.8 Retail Market 2023-2030 ($M) - Regional Industry Research
20.9 IT & Telecom Market 2023-2030 ($M) - Regional Industry Research
21.Europe Business Intelligence & Analytics Software Market Analysis By Segment Market 2023-2030 ($M)
21.1 Segment Market 2023-2030 ($M) - Regional Industry Research
21.1.1 Advanced & Predictive Analytics Market 2023-2030 ($M)
21.1.2 Content Analytics Market 2023-2030 ($M)
21.1.3 Analytics Application Market 2023-2030 ($M)
22.Europe BI & Analytics Software Market Analysis By Service Market 2023-2030 ($M)
22.1 Professional Services Market 2023-2030 ($M) - Regional Industry Research
22.2 Managed Services Market 2023-2030 ($M) - Regional Industry Research
23.Europe BI & Analytics Software Market Analysis By Deployment Mode Market 2023-2030 ($M)
23.1 On-Demand/Cloud Market 2023-2030 ($M) - Regional Industry Research
23.2 On-Premise Market 2023-2030 ($M) - Regional Industry Research
24.Europe BI & Analytics Software Market Analysis By Organization Size Market 2023-2030 ($M)
24.1 Small & Medium Businesses Market 2023-2030 ($M) - Regional Industry Research
24.2 Large Enterprises Market 2023-2030 ($M) - Regional Industry Research
25.Europe Business Intelligence & Analytics Software Market Analysis By Vertical Market 2023-2030 ($M)
25.1 BFSI Market 2023-2030 ($M) - Regional Industry Research
25.2 Energy & Power Market 2023-2030 ($M) - Regional Industry Research
25.3 Education Market 2023-2030 ($M) - Regional Industry Research
25.4 Government Market 2023-2030 ($M) - Regional Industry Research
25.5 Healthcare Market 2023-2030 ($M) - Regional Industry Research
25.6 Media & Entertainment Market 2023-2030 ($M) - Regional Industry Research
25.7 Manufacturing Market 2023-2030 ($M) - Regional Industry Research
25.8 Retail Market 2023-2030 ($M) - Regional Industry Research
25.9 IT & Telecom Market 2023-2030 ($M) - Regional Industry Research
26.APAC Business Intelligence & Analytics Software Market Analysis By Segment Market 2023-2030 ($M)
26.1 Segment Market 2023-2030 ($M) - Regional Industry Research
26.1.1 Advanced & Predictive Analytics Market 2023-2030 ($M)
26.1.2 Content Analytics Market 2023-2030 ($M)
26.1.3 Analytics Application Market 2023-2030 ($M)
27.APAC BI & Analytics Software Market Analysis By Service Market 2023-2030 ($M)
27.1 Professional Services Market 2023-2030 ($M) - Regional Industry Research
27.2 Managed Services Market 2023-2030 ($M) - Regional Industry Research
28.APAC BI & Analytics Software Market Analysis By Deployment Mode Market 2023-2030 ($M)
28.1 On-Demand/Cloud Market 2023-2030 ($M) - Regional Industry Research
28.2 On-Premise Market 2023-2030 ($M) - Regional Industry Research
29.APAC BI & Analytics Software Market Analysis By Organization Size Market 2023-2030 ($M)
29.1 Small & Medium Businesses Market 2023-2030 ($M) - Regional Industry Research
29.2 Large Enterprises Market 2023-2030 ($M) - Regional Industry Research
30.APAC Business Intelligence & Analytics Software Market Analysis By Vertical Market 2023-2030 ($M)
30.1 BFSI Market 2023-2030 ($M) - Regional Industry Research
30.2 Energy & Power Market 2023-2030 ($M) - Regional Industry Research
30.3 Education Market 2023-2030 ($M) - Regional Industry Research
30.4 Government Market 2023-2030 ($M) - Regional Industry Research
30.5 Healthcare Market 2023-2030 ($M) - Regional Industry Research
30.6 Media & Entertainment Market 2023-2030 ($M) - Regional Industry Research
30.7 Manufacturing Market 2023-2030 ($M) - Regional Industry Research
30.8 Retail Market 2023-2030 ($M) - Regional Industry Research
30.9 IT & Telecom Market 2023-2030 ($M) - Regional Industry Research
31.MENA Business Intelligence & Analytics Software Market Analysis By Segment Market 2023-2030 ($M)
31.1 Segment Market 2023-2030 ($M) - Regional Industry Research
31.1.1 Advanced & Predictive Analytics Market 2023-2030 ($M)
31.1.2 Content Analytics Market 2023-2030 ($M)
31.1.3 Analytics Application Market 2023-2030 ($M)
32.MENA BI & Analytics Software Market Analysis By Service Market 2023-2030 ($M)
32.1 Professional Services Market 2023-2030 ($M) - Regional Industry Research
32.2 Managed Services Market 2023-2030 ($M) - Regional Industry Research
33.MENA BI & Analytics Software Market Analysis By Deployment Mode Market 2023-2030 ($M)
33.1 On-Demand/Cloud Market 2023-2030 ($M) - Regional Industry Research
33.2 On-Premise Market 2023-2030 ($M) - Regional Industry Research
34.MENA BI & Analytics Software Market Analysis By Organization Size Market 2023-2030 ($M)
34.1 Small & Medium Businesses Market 2023-2030 ($M) - Regional Industry Research
34.2 Large Enterprises Market 2023-2030 ($M) - Regional Industry Research
35.MENA Business Intelligence & Analytics Software Market Analysis By Vertical Market 2023-2030 ($M)
35.1 BFSI Market 2023-2030 ($M) - Regional Industry Research
35.2 Energy & Power Market 2023-2030 ($M) - Regional Industry Research
35.3 Education Market 2023-2030 ($M) - Regional Industry Research
35.4 Government Market 2023-2030 ($M) - Regional Industry Research
35.5 Healthcare Market 2023-2030 ($M) - Regional Industry Research
35.6 Media & Entertainment Market 2023-2030 ($M) - Regional Industry Research
35.7 Manufacturing Market 2023-2030 ($M) - Regional Industry Research
35.8 Retail Market 2023-2030 ($M) - Regional Industry Research
35.9 IT & Telecom Market 2023-2030 ($M) - Regional Industry Research
LIST OF FIGURES
1.US Business Intelligence And Analytics Software Market Revenue, 2023-2030 ($M)
2.Canada Business Intelligence And Analytics Software Market Revenue, 2023-2030 ($M)
3.Mexico Business Intelligence And Analytics Software Market Revenue, 2023-2030 ($M)
4.Brazil Business Intelligence And Analytics Software Market Revenue, 2023-2030 ($M)
5.Argentina Business Intelligence And Analytics Software Market Revenue, 2023-2030 ($M)
6.Peru Business Intelligence And Analytics Software Market Revenue, 2023-2030 ($M)
7.Colombia Business Intelligence And Analytics Software Market Revenue, 2023-2030 ($M)
8.Chile Business Intelligence And Analytics Software Market Revenue, 2023-2030 ($M)
9.Rest of South America Business Intelligence And Analytics Software Market Revenue, 2023-2030 ($M)
10.UK Business Intelligence And Analytics Software Market Revenue, 2023-2030 ($M)
11.Germany Business Intelligence And Analytics Software Market Revenue, 2023-2030 ($M)
12.France Business Intelligence And Analytics Software Market Revenue, 2023-2030 ($M)
13.Italy Business Intelligence And Analytics Software Market Revenue, 2023-2030 ($M)
14.Spain Business Intelligence And Analytics Software Market Revenue, 2023-2030 ($M)
15.Rest of Europe Business Intelligence And Analytics Software Market Revenue, 2023-2030 ($M)
16.China Business Intelligence And Analytics Software Market Revenue, 2023-2030 ($M)
17.India Business Intelligence And Analytics Software Market Revenue, 2023-2030 ($M)
18.Japan Business Intelligence And Analytics Software Market Revenue, 2023-2030 ($M)
19.South Korea Business Intelligence And Analytics Software Market Revenue, 2023-2030 ($M)
20.South Africa Business Intelligence And Analytics Software Market Revenue, 2023-2030 ($M)
21.North America Business Intelligence And Analytics Software By Application
22.South America Business Intelligence And Analytics Software By Application
23.Europe Business Intelligence And Analytics Software By Application
24.APAC Business Intelligence And Analytics Software By Application
25.MENA Business Intelligence And Analytics Software By Application
26.IBM Corporation, Sales /Revenue, 2015-2018 ($Mn/$Bn)
27.Information Builders, Sales /Revenue, 2015-2018 ($Mn/$Bn)
28.Microsoft Corporation, Sales /Revenue, 2015-2018 ($Mn/$Bn)
29.Microstrategy, Sales /Revenue, 2015-2018 ($Mn/$Bn)
30.Oracle Corporation, Sales /Revenue, 2015-2018 ($Mn/$Bn)
31.SAP AG, Sales /Revenue, 2015-2018 ($Mn/$Bn)
32.Tibco Software, Sales /Revenue, 2015-2018 ($Mn/$Bn)