Infant & Mother Nutrition Market - Forecast(2024 - 2030)

Infant & Mother Nutrition Market Overview:

According to the World Health Organization (WHO), malnutrition and under-nutrition are responsible for 45% of deaths of children under five years of age. This disquieting figure is despite the fact that every infant and child has the right to good nutrition, according to the “Convention on the Rights of the Child.”^[1] However, only a few infants receive the requisite nutrients and safe complementary foods. Growing concerns pertaining to the health of infants and  mothers drove the infant and mother nutrition market to observe a valuation of $58 billion in 2018. Furthermore, the demand is expected to grow at a CAGR of 8.5% during the forecast period 2019 to 2025.

The APAC region has the largest infant population, and there is serious concern about the nutrition, or the lack thereof, in infants, which has opened up new opportunities for vendors in the mother nutrition market. Moreover, there is growing awareness in residents of APAC countries, regarding the nutritional needs of infants and the repercussions of malnutrition, which is driving the infant nutrition market in the region. APAC registered the highest demand of 35% in 2018, for the mother nutrition market.

Infant & Mother Nutrition Market Outlook:

Mother nutrition is characterized as the ideal diet for a breastfeeding mother, which includes vitamins that are mandatory until six months from the birth of the child. Infant nutrients are consumed by babies in the form of dried and prepared baby food, or with milk.

Infant formula is the key segment of the infant and mother nutrition market, which is poised to observe growth at a CAGR of 8.2% through to 2025. This is attributed to the fact that infant formula has been regarded as the best supplement to mother’s milk for quite a few years now. Even though the infant formula market is young and dynamic, vendors in the mother nutrition market are poised to observe a gamut of opportunities for further growth.

Infant & Mother Nutrition Market Growth Drivers:

· The Socio-Economic Conditions Driving the Market –

The contemporary world is observing a tectonic shift in how children are nurtured. Furthermore, the increase in disposable personal income has enabled parents to spend more on their infants. Apart from that, another major factor driving the market demand is social anxiety wherein parents emphasize on a nutrition-rich diet for their infants and are willing to spend more on the same because they want their child to be as healthy as others. This trend is specifically observed in the middle-class strata of society.

· The Rising Rates of Working Women –

Across the globe, more women are joining the workforce these days. Working mothers are keen on ensuring optimum nutrition for their infant, in a convenient manner. This is leading to a surge in the sales of infant formulas that can replace mother’s milk, a segment which is driving the infant nutrition market.

· The Rising Population Setting Up a Sustainable Infant Nutrition Marketplace –

According to the Population Reference Bureau (PRB), the world population is poised to reach 9.9 billion by 2050, which is a significant 29% upsurge from the current figure of 7.6 billion.^[2] The growing population is expected to create an increase in demand in the mother nutrition market.The growing population, coupled with the convenience offered by infant and baby foods, will drive demand for the infant nutrition market.

Infant & Mother Nutrition Market Trends –

·      Soy-Based Infant Formula to Observe Growth – Soy is found to be highly beneficial for the health of infants, and therefore, the infant nutrition market is expected to observe increased sales in the soy-based infant formula segment in the projected period.

·      Specialized Infant Nutrition Poised to Observe Demand Influx – Infants suffer from a gamut of health conditions, and more personalization in infant formula to heal specific illnesses is being observed. For instance, BCAD1 is for children that suffer from maple syrup urine disease (MSUD) and Enfaport is administered to children with Chylothorax or LCHAD deficiency. Furthermore, there are highly specialized infant formulas that treat rare conditions. 

Infant & Mother Nutrition Market Challenges –

The major challenge faced by vendors in the infant & mother nutrition market stem from stringent regulations enforced by bodies such as the U.S. Food and Drug Administration (FDA). Owing to increased awareness in consumers, it has become imperative for companies to offer better-quality products in order to stay ahead in the competitive market. Despite these challenges, there are plenty of opportunities for vendors in the mother nutrition market to capitalize upon.

Infant & Mother Nutrition Market Key Players Perspective –

The major market players in the infant nutrition market are Mead Johnson & Company, LLC, Danone S.A., Royal FrieslandCampina N.V., Abbott Laboratories, Bledina, Meiji Holdings Co., Ltd., Kraft Heinz Company, Nestle S.A., and Beingmate Baby & Child Food Co., Ltd.

Infant & Mother Nutrition Market Research Scope:

The base year of the study is 2018, with forecast done up to 2025. The study presents a thorough analysis of the competitive landscape, taking into account the market shares of the leading companies. It also provides information on unit shipments. These provide the key market participants with the necessary business intelligence and help them understand the future of the infant nutrition market. The assessment includes the forecast, an overview of the competitive structure, the market shares of the competitors, as well as the market trends, market demands, market drivers, market challenges, and product analysis. The market drivers and restraints have been assessed to fathom their impact over the forecast period. This report further identifies the key opportunities for growth while also detailing the key challenges and possible threats. The infant nutrition market research report also analyses the application of infant nutrition by mother nutrient product type that includes dietary supplements, milk, and others and infant nutrient product type that includes dried & prepared baby food and milk.

Infant Nutrition Market Report: Industry Coverage

The infant nutrition market report identified the current trends, opportunities, and challenges in the industry along with a detailed depiction of strategies by the existing market players.

The report analyzes the infant nutrition marketplace and prospects in distribution channels that include supermarkets/hypermarkets, stores: specialty, online, and others.  

The report also analyzes the major geographic regions as well as the major countries in these regions. The regions and countries covered in the study include:

• North America: The U.S., Canada, Mexico
• South America: Brazil, Venezuela, Argentina, Ecuador, Peru, Colombia, Costa Rica
• Europe: The U.K., Germany, Italy, France, the Netherlands, Belgium, Spain, Denmark
• APAC: China, Japan, Australia, South Korea, India, Taiwan, Malaysia, Hong Kong
• Middle East and Africa: Israel, South Africa, Saudi Arabia

Key Questions Addressed in the Infant Nutrition Market Report

Is the market demand for infant nutrition growing? How long will it continue to grow and at what rate?

Which type of infant nutrition presents the major growth opportunities?

Is there a possibility for change in the market structure over time?

Are additional developments needed for the existing product or services offerings or do the existing products meet the customer demands?

Do the key vendors look for partnerships to expand their businesses with respect to geography or product?

What are the short-term, long-term, and medium-term growth drivers for the market?

What are the short-term, medium-term, and long-term challenges for the market?

What are the short-term, medium-term, and long-term opportunities for the market

Who are the top players/companies of the market?

What are the recent innovations in the market?

How many patents have been filed by the leading players?

What are the types of patents filed by the leading players?

What is our Vision 2030 for the infant nutrition market?

A Few Focus Points Of This Research Are Given Below:

• Give a deep-dive analysis of the key operational strategies with focus on the corporate structure, R&D strategies, localization strategies, production capabilities, and sales performance of various companies
• Provide an overview of the product portfolio, including product planning, development, and positioning
• Discuss the role of technology companies in partnerships
• Explore the regional sales activities
• Analyze the market size and giving the forecast for current and future global infant nutrition market during the forecast 2019–2025
• Analyze the competitive factors, competitors’ market shares, product capabilities, and supply chain structures

References -

[1] https://www.who.int/news-room/fact-sheets/detail/infant-and-young-child-feeding

[2] https://www.prb.org/2018-world-population-data-sheet-with-focus-on-changing-age-structures/