Market Overview:
The Data Brokerage Market size is estimated to reach $385 billion by 2030, growing at a CAGR of 10% during the forecast period 2024-2030, according to a recent report published by IndustryARC, titled, “Data Brokerage Market – By Targets (Risk Reduction, People Search, Marketing Strategy), By Data Types (Qualitative, Quantitaive), By End User (Government, Automotive, Healthcare, Banking, Food and Beverage), By Geography – Global Opportunity Analysis & Industry Forecast, 2024-2030”.
North America Dominated the Market in 2023:
North America held the largest share of about 35% in the Data Brokerage Market in 2023. The presence of numerous large corporations, advanced technological infrastructure, and a strong focus on data-driven decision-making contribute significantly to its growth. Countries like US have vast and diverse data landscape, its strong technological infrastructure and focus on innovation have made it a hub for data brokerage activities. Additionally, Canada’s robust economy, coupled with its emphasis on data privacy and security, has positioned it as a significant player in the data brokerage market. Furthermore, businesses in North America are increasingly recognizing the value of data analytics to gain competitive advantages, drive efficiency, and improve customer experiences. This has led to a higher demand for data brokerage services in North America as further solidifies its position as a dominant region in the global Data Brokerages market.
Data Brokerage Market: Key Takeaways
Groth of Digital Economy:
Growth of the digital economy has been a significant driver of growth in the Data Brokerage Market. As businesses increasingly rely on digital platforms and technologies, they generate and collect vast amounts of data that can be valuable for decision-making and strategic planning. Data brokers play a crucial role in organizing, analyzing, and providing this data to businesses and organizations. Additionally, the digitalization of industries such as healthcare, finance, and manufacturing has created new opportunities for data collection and analysis. Furthermore, the increasing adoption of cloud computing and big data technologies has facilitated the storage, processing, and analysis of large datasets, his has made it easier for data brokers to collect, organize, and deliver valuable insights to their clients. The growth of the digital economy, along with advancements in data analytics and technologies, has created a strong demand for the Data Brokerage Market.
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Scope of the Report:
Recent Developments:
- The development of advanced data analytics tools and techniques, including artificial intelligence (AI) and machine learning, has enabled data brokers to extract more valuable insights from data. This has led to the creation of more sophisticated data products and services.
- The widespread adoption of cloud computing has made it easier for data brokers to store, process, and analyze large datasets. Cloud-based data platforms have also facilitated the development of scalable and flexible data solutions.
- The demand for real-time data has increased as businesses seek to make timely decisions. Data brokers are developing solutions that can provide real-time data feeds and analytics, enabling clients to gain insights into current trends and events.
- The increasing emphasis on data protection has resulted in more stringent regulations like General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA). Data brokers are now obligated to comply with these regulations to protect consumer data and mitigate legal risks.
Data Brokerage Market: Competitive Landscape
Key companies profiled in the Data Brokerage Market are:
1. Acxiom
2. CoreLogic
3. Data Broker Inc.
4. Peek You
5. Salentica and others
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