Chia Seeds Market: An Ancient Grain
Paving Way to Superfood Trend
The chia seeds market size is catapulting due to nutritional and health-related benefits. In the contemporary era, the super-food trend has gained significant popularity as the consumers are inclined towards wholesome and natural ingredients with the product launch. Superfood containing super ingredients are a rich source of antioxidants, polyphenols, vitamins, and minerals. A major factor in the sale of superfood includes availability of chia seeds, that is easily accessible through supermarkets and hypermarkets in the form of ground chia seeds, chia seed oil, and black chia. In daily diets, the inclusion of Omega-3 rich oils and foods such as the consumption of fish prevents heart diseases. However, plant-based sources of Omega-3 found in chia seeds is seeking huge attention due to its easy corporation in functional and convenience foods. On the other hand, the content of aflatoxins which is an integral part of chia seeds is regulated. Owing to these benefits of chia seeds, the food and beverage application is anticipated to propel at a CAGR of 5.5% during the forecast period 2019-2025. As a result, the key companies operating in the chia seeds market are focusing on various product innovations and expanding their product portfolio to achieve prominence. With this, the global chia seeds market size was evaluated to be $70 million as of 2018. The market is creating opportunities that are expected to grow at a CAGR of 4.7% through to 2025.
North
America Creating Growth Opportunities for the Major Market Players
North America subjugated the global chia
seeds market with a regional revenue share of 41% in 2018. The increase in consumer
awareness about organic and non-GMO variants, an emerging trend, chia seeds
have created huge opportunities for the companies to launch innovative products
in the region. In 2018, SNAAK Bar, a California-based company, partnered with
CV Sciences, Inc., cannabidiol?based pharmaceuticals and consumer product company
with an objective to introduce a new product SNAAC CBD, which is designed to
improve workout performance and athletic performance through advanced
phytocannabinoid nutrition. In regards to product launch, chia seeds are used
in a number of bakery products such as muesli bars, peanut butter, cereals, and
beverages as a functional ingredient. Additionally, Mexico is the largest
producer of chia seeds as they are widely used into fruity drinks as they add a
nice texture and turn gelatinous to the beverage. The chia seeds market in
Mexico is bolstering as Germany, the United Kingdom, and the Netherlands are
the major importer of the product.
Major
Companies in the Market
The key companies in the chia seeds
market are Spectrum Organics Products LLC , Garden of Life , Mamma Chia LLC , ChiaCorp
, Bob's Red Mill , Glanbia plc , Navitas Organics , Mother India
Organics and Naturals Pvt. Ltd. Benexia Europa S.A. , The Chia Co. ,
Chia Bia Slovakia s.r.o. , and Naturkost Ãœbelhoer GmbH & Co.
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