The growing concerns pertaining to the
piracy of cable network connection in the television industry led to an
evolution of PayTV market that has gained prominence across the globe and is
poised to generate global revenues of $267.27 billion by the end of 2025 as the
demand for the same will grow at a compound annual growth rate of 3.57% during
the forecast period of 2019 to 2025, according to a market intelligence report
by IndustryARC’s analyst.
The PayTV market research report is compiled with deeply analyzed facts, figures, and statistics along with insights pertaining to other blooming technologies that are affecting the market condition of the PayTV market. Furthermore, the report offers insights about challenges and new opportunities that will influence the pricing environment and market size over the forecast period. The report is titled, “Pay TV Market - Industry Analysis, Market Size, Share, Trends, Application Analysis, Growth; Forecast 2019-2029.”
PayTV Market: Leading Segments
The regional analysis by the market
analyst offers geographical data about the PayTV market. Based on the revenues
generated in the PayTV market, APAC had the greatest PayTV market share of
32.77% in 2018. The growth prospects in the APAC PayTV market is largely
attributable to the fact that digitalization is yet to proliferate throughout
the region, and rural areas especially rely on television for entertainment
which makes a lucrative PayTV marketplace. Additionally, Internet Protocol (IP)
TV has gained a progressive prominence in the APAC PayTV market, and the demand
from customers is supporting the vendors.
The PayTV market is predominantly segmented on the basis of technology used, and PayTV is classified as IPTV, cable PayTV, and satellite PayTV. Evidently, satellite TV is found to be the most preferable one in various parts of the world, because it offers a variety of channels and an uninterrupted viewing experience to the audience. The satellite PayTV application segmented of the PayTV market will observe a CAGR of 3.99% through to 2025.
PayTV Market: Trends and Growth Drivers
· The Preference
for High Definition Content –
High definition (HD) is not just limited to Blu-Ray DVDs nowadays. PayTV services have ventured into high definition content which is gaining a lot of traction from the customers. Furthermore, PayTV subscriptions are also customized on the basis of preferences. The customers that prefer HD visual experience can opt for the same, and the others have a facility to subscribe a less expensive packaging. This is helping the PayTV vendors cater services to a broad spectrum of audiences, which in turn, is flourishing the PayTV market.
· User-Generated
Latest Subscriptions Expanding the Customer Reach –
The PayTV vendors are coming up with customer discounts on recommendations. Whenever a customer recommends their services to new customers, they receive coupons or monetary discounts. Now, this trend is set to expand the customer base in the PayTV market, because a lot of new users subscribe to PayTV because an existing user recommends.
· The Trend of OTT
Subscriptions Warranting Adaptation from Vendors –
The emergence of
OTT has disrupted the PayTV market, and there is a dire need for adaptation to
the changes from the vendors. Furthermore, the easy access to the Internet and
the growing number of mobile subscribers is also deviating a significant
fraction of crowd towards the OTT subscriptions. The future foresees a lot of
mergers and acquisitions in the PayTV market by the vendors in order to adapt
to the OTT wave.
PayTV
Market: Competitive Landscape
Some of the
key companies identified in the PayTV market intelligence report that are
striving to capitalize on the customer-base are Charter Communications, Inc., Comcast Corporation, British Sky
Broadcasting (Sky UK), DirecTV (AT&T), Foxtel, British Sky Broadcasting, Airtel
Digital TV, Dish Network Corporation, Rostelecom PJSC, Spectrum TV, Tata Sky,
Tricolor TV, Videocon D2H, and Fetch TV Pty Limited.
Talk to one of our sales representative about the full report by providing your details in the link below:
https://www.industryarc.com/support.php?id=503818
Related Reports:
a) Smart TV Market
https://www.industryarc.com/Report/15816/smart-tv-market.html
b) Holographic TV Market
https://www.industryarc.com/Report/15745/holographic-tv-market.html
c) 4K TV Market
https://www.industryarc.com/Research/4K-TV-Market-Research-505832
d) Set Top Box Market
https://www.industryarc.com/Report/15365/set-top-box-market.html
What can you expect from the
report?
The PayTV
market report is prepared with the main agenda to cover the following 20
points:
1. Market Size by Product Categories
& Application 11. Demand Analysis (Revenue & Volume)
2. Market trends & Relevant Market
Data 12. Country level Analysis
3. Manufacturer Landscape 13. Competitor Analysis
4. Distributor Landscape 14. Market Shares Analysis
5. Pricing Analysis 15. Value Chain Analysis
6. Top 10 End user Analysis 16. Supply Chain Analysis
7. Product Benchmarking 17. Strategic Analysis
8. Product Developments 18. Current & Future Market
Landscape Analysis
9. Mergers & Acquisition Analysis 19. Opportunity Analysis
10. Patent Analysis 20. Revenue and Volume Analysis
Frequently Asked Questions:
Q. Does IndustryARC provide
customized reports and charge additionally for limited customization?
Response: Yes, we can
customize the report by extracting data from our database of reports and annual
subscription databases. We can provide the following free customization:
1. Increase the level of data in
application or end user industry.
2. Increase the number of countries in
geography chapter.
3. Find out market shares for other
smaller companies or companies which are of interest to you.
4. Company profiles can be requested
based on your interest.
5. Patent analysis, pricing, product
analysis, product benchmarking, value and supply chain analysis can be
requested for a country or end use segment.
Any other custom requirements can be discussed with our team, drop an e-mail to [email protected] to discuss more about our consulting services.
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